Digital Health Today
Digital Health Today shines a spotlight on the entrepreneurs, innovators, and organizations that dare to revolutionize healthcare
S6: #051: Bayer Launches New G4A Generator Program
Bayer is launching the G4A Generator program and opening for applications the week of January 8th, 2018. Tune in to hear how Bayer is creating commercial opportunities for early stage businesses - and they are delivering! To get the scoop on this new program, and also give an update on some of the programs that ran in 2017, I spoke to three people at Bayer that are bringing the G4A Generator program to life. My guests on this program are Eugene Borukhovich, Global Head, Digital Health Incubation & Innovation, Barton Warner, Vice President of Strategy and Portfolio Management, and Anna-Lena Lorenz, the Global Innovation Manager and Ecosystem Coordinator.
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